CUET Exam

CUET UG 2025 Business Studies Syllabus: Your Comprehensive Guide

Business studies CUET UG syllabus

The CUET UG 2025 Business Studies syllabus provides students with an in-depth understanding of management principles, business functions, finance, marketing, and consumer rights. This guide covers the essential concepts and practical applications, structured to help students master business fundamentals for exams and real-world business scenarios.

Part 1: Principles and Functions of Management

Unit I: Nature and Significance of Management

  • Overview: Explore management’s purpose and its relevance in businesses.
  • Key Concepts:
    • Definitions and objectives of management.
    • Characteristics of management as a science, art, and profession.
    • Functions: planning, organizing, staffing, directing, controlling.
    • Importance of coordination in management.

Unit II: Principles of Management

  • Overview: Study foundational management principles and techniques.
  • Key Concepts:
    • Fayol’s principles of management.
    • Taylor’s Scientific Management, focusing on efficiency and standardization.

Unit III: Business Environment

  • Overview: Examines external forces impacting business operations.
  • Key Concepts:
    • Different environments: economic, social, technological, political, and legal.
    • Liberalization, privatization, and globalization and their effects on business.

Unit IV: Planning

  • Overview: Discusses planning as a fundamental management function.
  • Key Concepts:
    • Characteristics and limitations of planning.
    • Planning process and various types (objectives, strategies, policies).

Unit V: Organizing

  • Overview: Covers the steps and structures in organizing resources.
  • Key Concepts:
    • Formal and informal organization structures.
    • Delegation vs. decentralization, and their relevance in effective management.

Unit VI: Staffing

  • Overview: Focus on human resource management and employee development.
  • Key Concepts:
    • Recruitment sources, selection processes, and methods of training.
    • Importance of staffing for organizational growth and efficiency.

Unit VII: Directing

  • Overview: Directing as a means to motivate and guide employees.
  • Key Concepts:
    • Leadership qualities, motivation theories (Maslow’s hierarchy), and types of communication.
    • Supervision’s role in ensuring efficiency.

Unit VIII: Controlling

  • Overview: Controlling as a process to measure performance.
  • Key Concepts:
    • Relationship between planning and controlling.
    • Various control techniques used in management.

Part 2: Business Finance and Marketing

Unit IX: Business Finance

  • Overview: Explores financial management and capital requirements.
  • Key Concepts:
    • Roles and objectives of financial planning.
    • Understanding capital structures and factors influencing them.

Unit X: Financial Markets

  • Overview: Insights into the money and capital markets.
  • Key Concepts:
    • Key instruments in money and capital markets.
    • Functions of stock exchanges and roles of regulatory bodies like SEBI.

Unit XI: Marketing

  • Overview: Discusses marketing functions, strategies, and consumer satisfaction.
  • Key Concepts:
    • Elements of the marketing mix: product, price, place, and promotion.
    • Differences between marketing and selling, with a focus on building brand loyalty.

Part 3: Consumer Protection and Entrepreneurship Development

Unit XII: Consumer Protection

  • Overview: Understands the rights and responsibilities of consumers.
  • Key Concepts:
    • Importance of consumer awareness and the Consumer Protection Act.
    • Role of NGOs and other organizations in promoting consumer rights.

Unit XIII: Entrepreneurship Development

  • Overview: Provides the foundation for entrepreneurial skills and values.
  • Key Concepts:
    • Characteristics of successful entrepreneurs.
    • Steps in entrepreneurship development and the importance of values and motivation.

The CUET UG 2025 Business Studies syllabus provides a balanced understanding of management, finance, marketing, and consumer protection. Each unit is crafted to equip students with the essential knowledge needed for academic excellence and future career success in business.

Download the syllabus for Business Studies:

https://exams.nta.ac.in/CUET-UG/images/business-studies.pdf

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